The Finals esports expansion Alliance becomes reality as Alliance, the renowned European esports organization, officially unveils its move into The Finals esports ecosystem. Their entry, marked by the announcement of a talented new roster, is set against the backdrop of The Finals’ first-ever Major event at DreamHack Stockholm from November 28-30, 2025. With The Finals rapidly gaining momentum as a first-person shooter (FPS) title with a competitive community, Alliance aims to stake its claim and shape the tournament landscape going forward. Here’s everything you need to know about this pivotal step for both Alliance and the wider esports scene.
Alliance unveils new roster for The Finals
Alliance signals its competitive intentions by introducing its debut roster: Carnifex, Palmag, and Treason. Handpicked through focused scouting and their performance in “The Goats” team, these players represent Alliance’s commitment to excellence. Led by CEO Jonathan Berg, Alliance states their ambition is not just to participate but to leave a lasting impact at both the 2025 Major event and in the broader esports ecosystem growing around The Finals.
The Finals: A promising new first-person shooter
Released in December 2023 by Embark Studios, The Finals quickly established itself as a contender in the FPS esports world. Offering fast-paced team action, destructive environments, and unique gameplay features, it captured the imagination of both casual gamers and esports professionals. The game’s rapid competitive evolution set the stage for organizations like Alliance—and ENVY, which joined the partner programme in July 2025—to invest early in developing teams and strategies tailored to this new title.
DreamHack Stockholm: Center stage for The Finals esports
The inaugural Major event for The Finals takes place at DreamHack Stockholm, a cornerstone venue in global esports. Scheduled for November 28-30, 2025, this $100,000 tournament will bring together top teams, including Alliance, for a showdown to crown the first Major champions. Qualifiers run regionally in APAC, North America, and EMEA throughout September, with only the best advancing through closed qualifiers into the 16-team Major bracket. As a result, the Finals esports expansion Alliance is not just an organizational announcement; it’s setting the stage for high-stakes competition and fan excitement.
Embark Studios’ role in the esports ecosystem
Embark Studios supports The Finals’ competitive scene by building esports infrastructure, launching the partner programme, and providing essential backing for both organizations and athletes. While some details about the partner programme remain limited, ENVY and Alliance’s involvement demonstrates centralized support and vision for the long-term health and excitement of The Finals as a sustainable esports ecosystem.
Strategies behind Alliance’s esports expansion
To make the Finals esports expansion Alliance a success, Alliance is banking on both experienced leadership and up-and-coming talent. The trio of Carnifex, Treason, and Palmag was chosen for their synergy, skill, and competitive drive. Alliance’s established reputation across multiple esports serves as a foundation for developing team chemistry, working with Embark Studios, and adapting methods to the unique mechanics of a first-person shooter like The Finals.
What’s next: 2025 qualifiers and the road to the Major event
With September qualifying tournaments for APAC, North America, and EMEA regions, teams strive to secure their spots at DreamHack Stockholm. The Finals esports expansion Alliance places Alliance among early favorites thanks to their proactive approach, experienced management, and a roster ready to thrive under pressure. Success in these intense qualifiers will be essential for a shot at the $100,000 prize and establishing a legacy in The Finals esports ecosystem.
Frequently asked questions about The Finals esports expansion Alliance (FAQ)
What is the Finals esports expansion Alliance?
This refers to Alliance’s entry into The Finals’ burgeoning competitive gaming scene, marked by the formation of a dedicated roster and participation in upcoming Major events, especially the one at DreamHack Stockholm in November 2025.
Who are the key players on Alliance’s roster for The Finals?
Alliance’s new team features Carnifex, Palmag, and Treason, a trio known for their previous competitive success and team synergy.
How can teams qualify for The Finals Major event?
Teams begin in the open regional 2025 qualifiers (APAC, North America, EMEA) in September, aim for the closed qualifier stage, and then battle for one of 16 slots at the Major event in DreamHack Stockholm.
What role does Embark Studios play in The Finals esports ecosystem?
Embark Studios, as the game’s developer, supports the structure of competitive play, partner programs, and the essential infrastructure for teams and events.
What makes The Finals a unique addition to the esports landscape?
As a first-person shooter launched in December 2023, The Finals offers destructible environments, high-paced gameplay, and a new esports ecosystem that’s quickly drawing major organizations and top-tier players.
Sources to this article
- Embark Studios (2023). The Finals: Release Notes and Esports Announcements.
- DreamHack (2025). DreamHack Stockholm Major Press Release.
- “Alliance expands into The Finals esports ecosystem.” (2025).
- ENVY (2025). Join the ‘The Finals’ partner programme.
(Harvard method)
